National Gallery Singapore is an iconic destination for art enthusiasts, celebrating the richness of Southeast Asian art and culture.

Field

Arts & Culture


UI/UX, Interaction Design, Concept Design

Role


Aleph

Agency

Art for Everyone

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Art for Everyone .

Our vision is to make art accessible to everyone, regardless of their background or prior knowledge of art, through one platform.

Dynamic feed

The homepage's curated feed ensures fresh and engaging content. It uses data-driven insights to offer personalised art recommendations, expanding art discovery for all.

Seamless phygital experience

The platform allows visitors to preview virtual exhibitions and add them to their gallery journey. Exhibitions added are seamlessly arranged based on proximity to the entrance, ensuring a smooth phygital experience during visit.

Get an overview of your gallery journey based on proximity and starting point

Get directions to navigate your preplanned gallery journey